Dhaka, Apr 11 (UNB)-With a mission to let the world know about Pahela Baishakh, Bangla New Year, Robi, has launched a unique campaign titled “Tomar tola chhobi te bishsho ke chenao Pahela Baishakh”.
The prime objective of this initiative is to demonstrate the celebration and cultural festivities of Pahela Baishakh through posting pictures on Instagram.
In order to be a part this campaign, what the photo enthusiasts need to do is to take pictures and post in Instagram with a set of hashtags like “Hello World, #meetBoishakh #travelgram # Pahela Baishakh” on the day of Pahela Baishakh.
The campaign also aims to ensure that Pahela Baishakh trends in number 1 globally on Instagram on the day.
Pahela Baishakh is celebrated with much fervor and enthusiasm by Bengali people all over the world on the April 14 every year.